• Employers Facing Uncertainty

    You are a business owner amid the chaos of COVID-19. Now what? COVID-19 has forced many Canadians to take isolating action which has developed concern over the economic wellbeing of citizens. As of March 18, Prime Minister Justin Trudeau has proposed the initial response in Canada’s Economic Response Plan. This plan has generally won praise […]

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  • 4 Marketing Ideas for This Holiday Season

    As December approaches, you’ve likely noticed an increase in holiday marketing campaigns. From social media to television commercials, you’ll be unable to escape it. People love the holidays and it’s not hard to imagine why. Children look forward to receiving gifts and having freedom from school, while businesses involved in the retail industry expect productivity […]

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  • Brand Your Environment

    When people say your environment can affect who you are, it doesn’t just apply to you as a person, but it also applies to your business. People often underestimate how important the look of their workplace is. Perhaps not the cleanliness aspect, but the overall aesthetic their workplace has. As an entrepreneur or business owner, […]

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  • It’s Time to Plan Your Office Holiday Party

    It’s the most wonderful time of the year! The holiday season is approaching quickly, and many are planning how they’ll spend the holidays with their family. With December less than a month away, it’s time for you to become more festive (we hope!) and start putting together your office’s Christmas party. Hosting an annual Christmas […]

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  • The Benefits of Partnering Up

    Running your own business can be extremely taxing. It takes a lot of patience, time, and effort to build your business and ensure it becomes successful. However, if you’re the sole owner of your business, you may find the process lonely and stressful. Being worried about your business is natural. After all, you’ve worked hard […]

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  • Managing Stress as an Entrepreneur

    Managing your own business may seem like a dream, but there’s a lot of responsibility that comes with it. Long hours, hard work, and stress are all part of your daily life as an entrepreneur and it can be overwhelming. Learning how to manage stress is important in many careers, but as an entrepreneur you […]

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  • The Drawbacks of Crowdfunding

    Crowdfunding has been fairly popular for years. For centuries, authors and publishers would advertise upcoming book projects to scope out the public’s interest. If enough people indicated they would buy the book once it was release, then it would be written and published. Nowadays, the Internet has become a key source in gathering funds for […]

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  • How to Successfully Launch Your Brand

    Whether you’re in the process of creating an entirely new brand or considering giving your business a new look, building and launching a recognizable and successful brand can ultimately make or break your business. What is a brand? There are several different connotations of the word “brand.” A brand can be a name given to […]

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