• Franchising and Alberta’s Franchises Act

    If you’ve thought about starting your own business, you may have considered running a franchise. Although starting a franchise carries fewer risks than starting a wholly independent business, franchises in Alberta are subject to additional rules and regulations. This article provides an overview of franchisors’ and franchisees’ rights and obligations under Alberta’s Franchises Act. What […]

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  • Primary market research

    Market research explores consumer behaviour, as well as the ways cultural, societal, economic and personal factors that influence that behaviour. Primary market research studies consumers directly, while secondary research investigates consumer information others have gathered. This article focuses on primary research: what it is and the ways you can collect data. Unlike secondary research, which […]

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  • Women’s Entrepreneurship

    Women play an important part in business leadership, and they bring key skills, values and perspectives. This article describes resources, supports and financing available to help women business owners thinking of becoming entrepreneurs. Devise your business plan As discussed in a companion article, an effective business plan provides a solid roadmap to help you chart […]

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  • 7 places to find a small business mentor

    As an entrepreneur, there are myriad things you likely don’t know and are forced to learn. Where can you seek support, useful tips and direction? Mentoring provides guidance and opportunities to develop business and leadership skills. Mentorship can happen organically, especially if you know where to look and what you’re looking for. Read on to […]

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  • 6 summer marketing ideas for small businesses

    Summer brings warm weather, vacation, and frequent visits by food and ice cream trucks. More and more, people venture out to local shops, street vendors and local festivals. Savvy entrepreneurs know this is an ideal time to attract new customers—provided that they market their products and services effectively. In this article, we present six summer […]

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  • What’s in it for you? Benefits of Entrepreneurship and self-employment

    Small business owners want to bring their visions to life. Others have an insatiable entrepreneurial spirit. Still others may see increased earning potential. Entrepreneurs all have their particular reasons for launching their own company, and there may be as many reasons as there are small businesses. Whatever your reason, the team at Lift Legal is […]

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  • Starting a business: Bootstrapping

    You need to spend money to make money. Tired as this cliché may be, it does hold a certain truth, particularly when starting a small business. Good news! Although it does involve some initial investment, launching a new venture or enterprise doesn’t take a lot of money. Before considering options to fund your business, consider […]

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  • Starting a business: Small business grants

    You need to spend money to make money. Tired as this cliché may be, it does hold a certain truth, particularly when starting a small business. Good news! Although it does involve some initial investment, launching a new venture or enterprise doesn’t take a lot of money. Before considering options to fund your business, consider […]

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  • Starting a business: Small business loans

    You need to spend money to make money. Tired as this cliché may be, it does hold a certain truth, particularly when starting a small business. Good news! Although it does involve some initial investment, launching a new venture or enterprise doesn’t take a lot of money. Before considering options to fund your business, consider […]

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