• 6 Fall marketing ideas for small businesses

    Fall brings cooler weather, warm sweaters and pumpkin spice everything. People are settling into routines after summer holidays, children are back at school, and potential customers are looking for a fresh start. Savvy entrepreneurs know this is an ideal time to attract new customers—provided that they market their products and services effectively. In this article, […]

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  • THE BUSINESS OF GETTING PAID

    Getting paid on time ensures a positive cash flow, as well as positive client relationships. Timely payment is essential to the success and sustainability of your small business. Yet, despite your effective invoicing, organized collection system and notifications, you may not get paid. What recourse do you have? This article not only offers tips to […]

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  • EDGE BUSINESS COMPETITION: GROOMING TOMORROW’S BUSINESS LEADERS TODAY

    With back to school, we tend to see a great many stories aimed either at parents, children or youth, or about adult continuing education. What these articles overlook, however, is post-secondary students and the opportunities available to them to develop important skills and key networks. One such opportunity is the EDGE Business Competition, mounted by […]

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  • 9 must-have apps for every entrepreneur

    Is it really possible to work smarter and grow fast despite small teams and a limited budget? As a startup entrepreneur, chances are you’ve asked yourself this question more than once. The answer is a resounding yes. There are apps that can improve your productivity, organize your business and streamline your processes. At Lift Legal, […]

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  • Selling a business: Tax and other implications

    Running your business fuels your passion and keeps you going through long days. But what happens when that’s no longer the case and you’re looking to sell your business? You’ve probably been so engaged with your company that you haven’t given it much thought. However, an exit strategy is a crucial consideration—regardless whether you’re selling […]

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  • Selling your business: are you ready?

    As an entrepreneur, your business is an extension of yourself and your vision come to life. You’ve poured a lot of blood, sweat and tears into building it from the ground up. The decision to sell it may well be one of the toughest you’ll ever make. Even if you don’t plan to sell your […]

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  • Franchising and Alberta’s Franchises Act

    If you’ve thought about starting your own business, you may have considered running a franchise. Although starting a franchise carries fewer risks than starting a wholly independent business, franchises in Alberta are subject to additional rules and regulations. This article provides an overview of franchisors’ and franchisees’ rights and obligations under Alberta’s Franchises Act. What […]

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  • Secondary market research

    Market research explores consumer behaviour, as well as the ways cultural, societal, economic and personal factors that influence that behaviour. Secondary market research investigates consumer information others have gathered, while primary research studies consumers directly. This article focuses on secondary research: what it is and the ways you can collect data. Unlike primary market research, […]

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  • Primary market research

    Market research explores consumer behaviour, as well as the ways cultural, societal, economic and personal factors that influence that behaviour. Primary market research studies consumers directly, while secondary research investigates consumer information others have gathered. This article focuses on primary research: what it is and the ways you can collect data. Unlike secondary research, which […]

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  • Introduction to market research

    Market research involves gathering information about your customers and gaining knowledge of your competitors. Knowing how prospective customers will react to your products and services can guide your business decisions and position your company for success. This article explores the reasons to conduct market research, the benefits of market research projects and the best time […]

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